AppsFlyer reviews

4.1

84% would recommend to a friend

(614 total reviews)
avatar

Oren Kaniel

90% approve of CEO

72% positive business outlook

AppsFlyer has an employee rating of 4.1 out of 5 stars, based on 614 company reviews on Glassdoor which indicates that most employees have an excellent working experience there. The AppsFlyer employee rating is in line with the average (within 1 standard deviation) for employers within the Tecnologías de la información industry (3.9 stars).

Reviews by job title

614 reviews
5.0
May 17, 2016
Recommend
CEO approval
Business Outlook

Pros

The mobile attribution space is quite small with only 4 companies competing in the market. AppsFlyer is leading in the space so it is always great working for a company that is the market leader. As for the culture and people--very talented individuals who like to have fun. Its a great blend of people.

Cons

None. AF is a great company to work for and be a part of.

4.0
Jul 25, 2023
Recommend
CEO approval
Business Outlook

Pros

- You have a front row seat to watch the evolution of technology in the mobile advertising world - Their products really work (99% uptime is not an exaggeration) - You learn something new literally everyday - There's a lot of opportunities to do things outside of your work scope and collaborate with other teams (teaching classes for new joiners, webinars, masterclass, other marketing events) - You're surrounded by mostly highly intelligent people, top of the industry - The most diverse workplace, here you will meet people from so many different cultures and backgrounds - A lot of fun activities, parties, and events held at fancy restaurants/hotels - The best of best perks such as WFH budget, fitness budget, variety of fitness classes, first class health insurance - You have the AF tag attached to your name so you're highly valued and demanded in the industry - As a CSM, once you leave AF, no work will ever be too tough, no task will ever be too difficult. You're gonna be able to deal with anything no matter how challenging

Cons

Cons from the perspective of a CSM - Work-life balance is virtually nonexistent - Very hard to get a headcount so every CSM was overworked, utilized to their maximum capacity - Because there is no buffer, when someone leaves, their team members have to suffer until there's a replacement - Work can be stressful because of unrealistic KPIs and expectations - Compensation seems competitive at the first glance, but once you've worked there a year or more, you will realize you're underpaid. The pay is not proportionate to the amount of work you're doing and the stress you're under. Cons in general - While most people are super smart and competent, there are still some incompetent and lazy people in the company. For some reason, they stay at AF longer than the more competent people. - Promotion usually comes before pay, so you're taking on more responsibilities while getting the same pay for what could be 6 months or even a year - The transition to become corporate is too drastic and poorly planned

1.0
Jan 18, 2023

Nice on the outside, toxic and political on the inside

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Appsflyer used to be a great place to work, with really good benefits but in recent months, many changes in top leadership have led to terrible decisions, and a very political, dramatic and toxic work environment in literally every department.

Cons

Bad leadership from the very top, no opportunities for advancement, overly competitive managers in ruthless way. benefits that seem nice on the surface but in reality do not exist, and are only in place to encourage people to sign. No transparency about company decisions and status, and to many heavy and outdated policies.

Viewing 22 - 24 of 614 Reviews

Glassdoor has 642 AppsFlyer reviews submitted anonymously by AppsFlyer employees. Read employee reviews and ratings on Glassdoor to decide if AppsFlyer is right for you.