Target Executive Team Leader interview questions

I was referred in by a current ETL who is well respected in the company. Contacted by a recruiter to schedule first phone interview which consisted of some basic questions (tell me about yourself) (why target) and 3-4 behavioral questions. I was well prepared for each of the questions that were asked and gave excellent answers displaying my proven leadership abilities, academic and professional success. I have completely baffled that I received an email that they are pursing other candidates. I was incredibly confident that I left a great first impression and that I would have a follow up interview. The only logical explanation I can think of is that I must have missed the recruiting window and they dragged me along the process for no reason other than to honor the referral.

4 total interviews. All utilize the STAR method. First with a regional recruiter, second with an STL, third with DTL and APBP, last one with HR Market leader and Group VP. Behavioral questions were easiest in the last two interviews - those felt more like a formality. Whole process took a little over a month.