Make your application different, they want characters that stand out and are bubbly/lively enough to upsell other products / suggest other things they haven't come in for. Like make something creative for your application, study the Lush Times as if your life depends on it. Be aware what different products do, favourite product & why, least favourite product & why. Example of how you would sell something not necessarily Lush based, to show you can think out the box. Just be prepared.