H&M reviews

3.5

61% would recommend to a friend

(17,326 total reviews)
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Daniel Erver

63% approve of CEO

47% positive business outlook

H&M has an employee rating of 3.5 out of 5 stars, based on 17,326 company reviews on Glassdoor which indicates that most employees have a good working experience there. The H&M employee rating is in line with the average (within 1 standard deviation) for employers within the Ventas al mayoreo y al menudeo industry (3.5 stars).

Reviews by job title

17K reviews
1.0
Apr 22, 2026

Region east Asia

Recommend
CEO approval
Business Outlook

Pros

Colleagues are all young, which means you’ll have nice lunches and shared trauma

Cons

Where do I begin? Every year the company will have varying degrees of “transformation” or “regionalisation”. That is code words for retrenchment/restructuring. Depending on whether they’re combining regions or creating new regions, there might be good opportunities or not. More often than not, they’ll open up jobs for people to apply. Anyone can apply (even if you’re from Store team) so I think that is a plus for upward mobility opportunities. However can you imagine doing this once a year? Company in totality lacks direction. When they make changes they want immediate results. But any seasoned leader will know that with big MNC like H&M, changes do not take place overnight. Results take time to trickle down. The moment they don’t see results in a few months or a year, they will “act learn and adapt” and then do another round of transformation. How does an employee feel secure and have a safe space to grow? Oh and let’s not even begin with the annual employee survey where they will Choose to hear some feedback and ignore the others. Consistent patting themselves on the back. They’re very slow in the way they approach industry trends. Uniqlo and Zara are leaps and bounds ahead in retail Tech and digitalisation. Even if you prove your loyalty to the company and stay for 10 years or more, you won’t get opportunities to grow, or perhaps you’ll be stuck in the endless transformation cycle. Keep reapplying for your same job, same indecision from the management.

5.0
Apr 17, 2026

super friendly staff

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

super super friendly staff there

Cons

bad experiences with customers sadly

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