3.0
Oct 28, 2009
Anonymous employee
Current employee
Recommend
CEO approval
Business Outlook
Pros
some parts of Nielsen have good growth potential and culture; the possibilities to combine products across business units make for interesting consultancy and custom solutions. integration has been a goal since the VNU days but only now it is picking up steam.
Cons
recognition culture is missing. outsourcing trends are understandable but disturbing as resulting quality is slow to improve; company is trying to push integration at the same time, so lots of change for employees to absorb, they are frustrated and things can feel a bit directionless. acquired business units with an entrepreneurial culture having difficulty fitting into a bigger organization. communication around crisis actions, layoffs etc has not been inspiring.