Worth Avoiding - Retail Sales Expert AT&T Employee Review

2.0
Jun 9, 2026
Recommend
CEO approval
Business Outlook

Pros

• Strong product portfolio to sell — the fiber footprint is the best in the market, and FirstNet plus the broader B2B and public-sector lineup gives you real solutions to put in front of customers. • Brand recognition opens doors. Cold outreach is easier when people already know and trust the name. • Solid foundational sales training and certifications (Sales Excellence, Future Me) that carry over anywhere. • Genuine opportunity exists for self-starters — if you’re willing to prospect, build your own pipeline, and chase B2B and agency accounts, the upside is there to be created. •Good coworkers and some strong leadership at the local level who actually coach and support.

Cons

• Compensation was cut at the start of the year, and it materially changed what’s realistically earned on the floor. Strong performers are taking home far less for the same effort. • Stores are overstaffed against the traffic. Splitting slow walk-in volume across nine reps means everyone’s fighting for scraps, and individual earning potential gets diluted no matter how good you are. • The company competes against itself. Authorized retailers, IHX, Call Centers, Target, BJ’s, and Costco all sell the same products, so the sales that should be yours get pulled away before they ever reach the store. • The job has become more escalations than selling. Too much of the day is spent absorbing service problems and customer fallout instead of doing the revenue-generating work you’re measured on. • Title doesn’t match the scope. The retail classification undersells what the role actually demands — independent prospecting, B2B closing, and territory development that look nothing like a counter job. • Earnings feel capped by environment, not effort. Even top attainment runs into a ceiling created by traffic, staffing, and channel conflict rather than your own ability.

Explore other reviews about AT&T

5.0
Mar 26, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Good benefits - 401k, discounts, facilities

Cons

Return to office, out of touch leadership

5.0
Sep 23, 2014
Recommend
CEO approval
Business Outlook

Pros

1 of the best things about AT&T is the training you receive as a New Hire. The company sends you to a designated location for a month's worth of training. They teach you the basics of sales and how to maximize your customers in-store experiences. While at training if it is necessary, they will pay to put you in a hotel, give you an American Express card for daily meals and reimburse you for any travel expenses in a very timely manor. The training you receive is top of the line. Next, lets talk pay. At&t pays their employees extremely well. With a base salary with paid overtime and full benefits and a compensation program, you won't want to leave the company just for that reason. They take care of their employees for the time you spend with them. Room for advancement. At AT&T moving up is a breeze if your motivated and a hard working individual. My current assistant store manager has only been with the company 10 months and is already looking at becoming a small business rep.

Cons

The work and life balance. The hours are long and tiring to the point were when you get home all you want to do is sleep and on your days off as well. Customers you have to deal with and the ability for a sales rep to control the interaction . That is one of the biggest complaint I have about the company. A lot of times customers come into the store hot and as sales reps we don't have the discretion or ability to waive ridiculous fees or fix issues. Everything seems like it has to be refereed to customer care which makes for a bad customer experience in store.

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AT&T Response
11y
We pride ourselves on providing world class pay, benefits, training, and growth opportunities. Thank you for acknowledging one of the things we do well. But more importantly, thank you for your overall feedback and what we can improve upon. We look to develop and empower our employees and make every experience, whether internal or external, seamless. We will ensure your feedback is heard. Thanks again.
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