Poor focus and investment in employees
Pros
The type of work that Acquity does can be exciting, high-profile, and often cutting-edge. AG does allow for a certain degree of work/life flexibility that you normally would not see in other firms.
Cons
-Not a strong meritocracy; junior resources one year out of college with serious deficiencies are promoted because of their closeness to certain executives, while others are told flat-out "we don't promote one year out of college" -Lack of focus...why are we selling shoes and t-shirts? -Very little investment in employees, e.g., very ill-defined growth model for business resources, consultants, very few training opportunites, very little flexibility or say in staffing -The sales emphasis at AG creates a lot of "crash and burn" type projects which are under-scoped, under-staffed, and under-delivered. -Too much variance in deliver quality across projects