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      General Mills

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      Marketing Communications Intern (Gcom) Interview

      Mar 13, 2013
      Anonymous Interview Candidate
      No offer
      Positive experience
      Difficult interview

      Application

      I applied through college or university. The process took 4 weeks. I interviewed at General Mills in Feb 2013

      Interview

      Submitted resume via campus career center website. Notified about 2 weeks later about selection for in-person interview. Completed online Hogan personality tests and on-site Wonderlic test prior to the in-person interview. Had a reception with 2 managers and interview the next day on campus.

      Interview questions [3]

      Question 1

      Nature Valley is partnering with Preserve the Parks. What would you do to promote the campaign?
      Answer question

      Question 2

      Lucky Charms is launching a new marshmallow. What would you do to promote the marshmallow and refresh the brand among kids?
      Answer question

      Question 3

      What do you use for your marketing toolkit to create integrated marketing campaigns?
      Answer question