General Mills Associate Brand Manager interview questions

Full day at General Mills HQ: Breakfast, case study prep, tour, lunch, three back to back interviews (including case). Everyone was very friendly, welcoming, and willing to answer questions. I would highly recommend this company.

MBA candidate - interviewed in January/February timeframe for Fast Track (2x 45 minute behavioral and functional interviews), then returned in Sept/Oct timeframe for Fast Track final rounds. Final round super day included a dinner the night before (one on one with a current ABM), then the day of was breakfast (one on one with another ABM), a 75 minute case development session, a tour, lunch (one on one with a third ABM), and three interviews. The interviews were each 45 minutes long - two focused on behavioral questions and one was a review of the case.