Don't work here unless you're desperate - Marketing Miniso Employee Review

1.0
Jul 31, 2020
Recommend
CEO approval
Business Outlook

Pros

- Great local co-workers - Friendly environment when we're not talking about the actual work - Cute products (though the quality is decreasing and more customers are complaining)

Cons

A suitable place for professionals who are willing to be underpaid and patient enough to be bossed around by underqualified privileged "management". A literal hell for fresh graduates and entry levels. They're not going to teach you anything because they don't know a thing, therefore incapable of being mentors, and they don't care about your growth as a person. Partly because they have been treated like robots in their own work culture, so they do the exact same thing to others even though we're not in their country. Social and cultural sensitivity is out of the door. All they can offer is a workload that surpasses your pay & job descriptions in the name of "this is going to be a learning opportunity for you, so you can take this experience to get a higher position later in a better new job in other company." Yes, they're not even going to offer you promotions or pay increase if you're not one of their own. At least they're right about one thing: you're always going to find a better job than this, because this company is the worst. I wish I had read the reviews sooner, because it seems like it's the same issues in every country they're in.

Explore other reviews about Miniso

5.0
Aug 22, 2025
Recommend
CEO approval
Business Outlook

Pros

I loved my co workers here

Cons

On my feet, but that's just a part of the job

1.0
Jun 17, 2026
Recommend
CEO approval
Business Outlook

Pros

It's fun to see what inventory we'll get, and it's fun product to sell. Coworkers are great to be around.

Cons

Upper management is horrible. 3 months into the store manager being fired, with no new SM in sight. When higher-ups come in to help, they are hard to communicate with, often giving off a harsh attitude. They will say everything that is wrong with the store with no positives. We were told to fill a particular IP because it was light when we had no inventory to fill it with, which they must have missed during their visit. The store was once sent so much shipment that we had to fill our bathroom with bags of inventory. The electricity went out once because the bill wasn't paid. Very little training is provided. Management would rather work a skeleton crew into the ground than care about employee turnover.

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