(SG) Putting the CON in CONsulting - Consultant Kantar Employee Review

1.0
May 30, 2021
Recommend
CEO approval
Business Outlook

Pros

- A lot of smart people to learn from - Can be a good place to start a career with the caveat that you can protect your own time / get the right sponsorship - this would be a high risk play - If you're a workaholic and crave consulting hours - you can find it here - 3 practice areas in Market Research (this is not real consulting) for you to learn from - Brand Strategy, Futures (Foresight/Innovation) and Brand Portfolio work)

Cons

- Slimey management - examples: 1) changed the promotion criteria before the promotion cycle so people whom were on track suddenly weren't (couldn't afford promoting everyone who deserved it), 2) locals won't go above snr consultant positions because they fill in senior roles from the shanghai or UK office. Career advancement is deliberately slow because its capped - Pay is far from competitive and not standardized by levels - some analyst earn 20% more than their "peers". easily 30-40% under MBB equivalent positions. No bonus and yearly adjustments) - If leadership likes you, career could be fast tracked - favouritism is factor you can leverage - Fundamentally no KPI for leaders to retain and to minimize OT - too many occasions of seniors selling projects below "cost" and then whipping juniors to delivering the projects in less weeks (people are reviewed as underperforming if they don't) - Culture used to be good but is now toxic - the good people have been leaving elsewhere. Favouritism has led to incompetent people being promoted. Lost almost 7 (out of 42) headcounts in 2020 due to this. Ultimately, Kantar Consulting Singapore is a small business and has systemic issues in management and organization. Some people are good and mean well, but fundamentally they have to align with the needs of the business.

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Kantar Response
5y
Our management and leadership team have access to regular training, and we encourage everyone to take time out of their day for personal development and learning. We promote a culture of continuous learning and encourage our employees to seek out opportunities to flourish and grow. Thank you for taking the time to submit your review, your feedback is important for us so we can learn from your experiences. We will share your feedback with our HR team in Singapore for their individual attention.

Explore other reviews about Kantar

5.0
Feb 3, 2026
Recommend
CEO approval
Business Outlook

Pros

Various career paths open if you have broad interest

Cons

Very large company, can be tough to navigate at times

2.0
May 30, 2026
Recommend
CEO approval
Business Outlook

Pros

Hard working associates, mostly bright (and admirable) heads of department. Good benefits. Previous CEO seemed like a genuinely nice guy and would listen to you if you approached him about something.

Cons

There’s a lot of reasons why top notch talent has long jumped ship. Great at sounding smart…terrible at actually getting the revenue to avoid the wholesale data asset sell offs going on. Terribly overcomplicated product portfolios with inflexible solutions at higher costs than smaller leading agencies that have outpaced them. Department heads gaslighting everyone under VPs about performance when they aren’t winning the internal Hunger Games and are told to reduce headcount.

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