Pros
1. Flat hierarchy in Scandinavia and overall 2. A lot of trust credit between the company and an employee - hence quite some freedom to manage your day. Working from home, etc. in Scandinavia 3. Cooperative, i.e. you work for farmers. Not an investment bank or entity stakeholders. 4. Again, not a tobacco company or an investment bank. Manufacture ethical products (albeit in a controversial industry) - gives peace of mind, even meaning for some. 5. International company aiming to be global - possibility for professional travel 6. "Soft" company - can be easy-going and delicate
Cons
1. At times stingy while unevenly distributed. Travel ban in one department, while lavish spending on the other floor in the same building. Employees pay for the corporate Christmas party, while the HQ hires a top-tier London agency which is a complete overkill for a job at hand. No yearly bonuses before Director level (may differ in some countries and functions) but don't expect to make a killing. The reason is in point 2. 2. Cooperative, i.e. you work for farmers. When global milk price is low, we must save (farmers aren't getting a good price for their raw milk). When global milk price is high, we must save (EBIT is hurting, not enough margins on our products). But always we have to "think about poor farmers" even when it's just for show. 3. HQ is often mentally too distant and underknowledged about the ways of working in international markets (esp. in Africa, Asia, Middle East.) Bureaucracy, inadequate support, not enough agility are common. Common for large matrix companies. 4. HQ is in a small town in the rural part of Denmark. Poor airport connection, difficult for a seasoned expat to move to and settle with the family (very few jobs for spouse, no good intl. kindergartens, difficult society to penetrate into) 5. "Soft" company - may be too slow/complacent/orthodox for some.