3.0
Jan 27, 2017
Recommend
CEO approval
Business Outlook
Pros
Niche specialist in a growing market. Line of business app that is sold based on value with demonstrable results Strong customer base of well known names Extensive ecosystem of consultants
Cons
Increasingly competitive market Commoditisation of some aspects of MWFM Barriers to growth in the solution offering (breadth) and in market readiness (geography) More changes than usual in a transformation period with aggressive PE ownership