The company is sinking and in panic mode. Overall the company commit so many mistakes during the past 6 years after covid that all the money that we make during this period is gone, and they also lose any inovation capability by hiring young incompetent leaders and engineers, there is so many other companies that can make the product better, cheaper and faster, that is actually very surprising they can still make it to the revenue reports.
Is most likely that the company will dissapear during the next 3 to 5 years, they are putting all their money and hope in to a new production method for their main product, the problem is that this new method and tech is garbage, they try to make it work for the past 10-12 years without success and is only fuel by product development directors ego and personal ambitions, the ceo fall for the scam and now is time to show a result of something that is just not there to the market, also to make it worst they adquire a crappy company a couple years back after they get desparate, with the promise that they will fix this new production method, and the people of this new company just took the money and run, now they are stuck with a expensive and useless machines that nobody can really modify or access because as usual this company lock down all their tech to prevent leaks ON THE SAME COMPANY!! that is the level of team trust.
There is many bad companies out there, but not many that destroy completly their reputation and customer base in so little time, and so far there is no intention or the minimum reaction to try to avoid the fall.
So good luck and hope they can do better when they finally start fixing all their structural problems.
