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Create a detailed social media campaign strategy for IxDF’s online course titled “User Experience: The Beginner’s Guide” that includes the following elements: Goal: Clearly define the main objective of the campaign (e.g., increasing course enrollments, driving brand awareness, boosting engagement, etc.). Content Strategy: Outline a content strategy for the campaign, including the content themes and formats (such as static posts, carousels, videos, etc.). Write a brief note explaining the thought process, assumptions or rationale behind the themes and formats you have chosen. Creation: Create two or three sample posts that illustrate the theme, format and tone of voice you’d use for this campaign. Key Performance Indicators (KPIs): Define measurable KPIs to evaluate the success of the campaign. Specify the metrics you would use to track and analyze campaign performance. Extra Mile: Feel free to include any additional recommendations or insights you believe would enhance the effectiveness and impact of the social media campaign.
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Social Media Manager

Interviewed at Interaction Design Foundation

4.1★
Oct 30, 2025

Create a detailed social media campaign strategy for IxDF’s online course titled “User Experience: The Beginner’s Guide” that includes the following elements: Goal: Clearly define the main objective of the campaign (e.g., increasing course enrollments, driving brand awareness, boosting engagement, etc.). Content Strategy: Outline a content strategy for the campaign, including the content themes and formats (such as static posts, carousels, videos, etc.). Write a brief note explaining the thought process, assumptions or rationale behind the themes and formats you have chosen. Creation: Create two or three sample posts that illustrate the theme, format and tone of voice you’d use for this campaign. Key Performance Indicators (KPIs): Define measurable KPIs to evaluate the success of the campaign. Specify the metrics you would use to track and analyze campaign performance. Extra Mile: Feel free to include any additional recommendations or insights you believe would enhance the effectiveness and impact of the social media campaign.

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