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1,623 insight interview questions shared by candidates

What KPI you would use for a marketing campaign / Can you mention any MMM have you ever managed in your career and what you would implement if you worked in this company / Define what is p-value to a non technical user / Basic SQL questions about joins and filters in SQL / if you have a customer base, what fundamental KPI you would use to control the health of the contact base / define retention KPI and useful metrics / What variable could be classified as a confounder in an example of statistical false association. At any moment no question related to marketing predictive models / AB test /Causal Inference / Probabilistic Attribution, which were promoted in the job description.
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Principal Insight Marketing Analytics

Interviewed at Semrush

4★
Mar 18, 2025

What KPI you would use for a marketing campaign / Can you mention any MMM have you ever managed in your career and what you would implement if you worked in this company / Define what is p-value to a non technical user / Basic SQL questions about joins and filters in SQL / if you have a customer base, what fundamental KPI you would use to control the health of the contact base / define retention KPI and useful metrics / What variable could be classified as a confounder in an example of statistical false association. At any moment no question related to marketing predictive models / AB test /Causal Inference / Probabilistic Attribution, which were promoted in the job description.

1. Walk through the your coding process? 2. What are the challenges faced by you and how you overcame them? 3. Interview stressed a little about the datastructures? 4. Knowledge about data pipeline is a plus.
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Insight Data Engineer Fellow Ship

Interviewed at Insight Data Science

4★
Apr 28, 2016

1. Walk through the your coding process? 2. What are the challenges faced by you and how you overcame them? 3. Interview stressed a little about the datastructures? 4. Knowledge about data pipeline is a plus.

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