Demand Analyst Interview Questions

2,759 demand analyst interview questions shared by candidates

After 8 interviews I was given a Case Study to complete - did not continue as there were more steps after this: Your goal is to create $3,000,000 in pipeline in 6 months. You can leverage advertising, events/partnerships and our existing database of leads and drive them to various activities. Assume that there are 5,000 leads in the database from all stages of the funnel pre opportunity (Lead → MQL → SAL → SQL) Assume a $60,000 ACV, a 5% conversion from lead to meeting, a 33% conversion from meeting to SQL, and a 70% conversion rate from SQL to opportunity. Produce a high-level campaign strategy to hit this goal. Assume budget is not a constraint, but you will want to show strong ROI on any investment. Be detailed about what you need in order to hit the goal, what tactics & channels you would employ, how you would build and segment your lists, and how you would measure attribution. The most important thing is that you show your thinking and your strategy. Feel free to use a separate document or a slide deck if you need to.
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Demand Generation Manager

Interviewed at Thankful AI

4.3
Dec 7, 2021

After 8 interviews I was given a Case Study to complete - did not continue as there were more steps after this: Your goal is to create $3,000,000 in pipeline in 6 months. You can leverage advertising, events/partnerships and our existing database of leads and drive them to various activities. Assume that there are 5,000 leads in the database from all stages of the funnel pre opportunity (Lead → MQL → SAL → SQL) Assume a $60,000 ACV, a 5% conversion from lead to meeting, a 33% conversion from meeting to SQL, and a 70% conversion rate from SQL to opportunity. Produce a high-level campaign strategy to hit this goal. Assume budget is not a constraint, but you will want to show strong ROI on any investment. Be detailed about what you need in order to hit the goal, what tactics & channels you would employ, how you would build and segment your lists, and how you would measure attribution. The most important thing is that you show your thinking and your strategy. Feel free to use a separate document or a slide deck if you need to.

Q1. Tell me something about yourself? Q2. What is Lead Generation? Q3. What is Inside sales? Q4. What is preSales? Q5. What is LinkedIn ? Q6. Main difference between LinkedIn and Facebook? Q7. Why Facebook is not used for lead generation? Q8. What is B2B marketing? Q9. What is Market research in marketing? Q10. Why do you want to join this company? Q11. Why don't you pursue further studies like MBA?
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Demand Generation Executive

Interviewed at XDBS Corporation

3.1
Apr 15, 2021

Q1. Tell me something about yourself? Q2. What is Lead Generation? Q3. What is Inside sales? Q4. What is preSales? Q5. What is LinkedIn ? Q6. Main difference between LinkedIn and Facebook? Q7. Why Facebook is not used for lead generation? Q8. What is B2B marketing? Q9. What is Market research in marketing? Q10. Why do you want to join this company? Q11. Why don't you pursue further studies like MBA?

Several questions on my involvement with open source technology, LAMP stack. Questions on my database background which was on the SQL Server stack for 16 years. Ask me about my military career, what I did and was I in any wars. The last question was if I killed anyone while serving in the Army...........

Database Administrator - Caring On Demand

Interviewed at Care On Demand

3.4
Feb 16, 2016

Several questions on my involvement with open source technology, LAMP stack. Questions on my database background which was on the SQL Server stack for 16 years. Ask me about my military career, what I did and was I in any wars. The last question was if I killed anyone while serving in the Army...........

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