Role-related questions: What are the benefits of personalising marketing messages? What are the key differences between marketing and advertising? What is GDPR and why is it important? What is email bounce? what is the difference between hard and soft bounce? What is a single customer view? What are un-subscribes? Why is it important to use control groups in campaigns? What are the advantages of using more than one channel in a digital marketing campaign? How should an A/B test be performed? What is the purpose? How can you measure the success of a digital marketing campaign? Other questions: Why Barcelona? Why Merkle? Are you comfortable working with data? BIG volumes of data? Tell me why you want to work with us? Tell me why you don`t want to work for us? (This one was interesting) Tell me about a time you had to be very detail oriented/ a time when you went above and beyond/ you leaded How does your ideal weekend look like?
