I applied through college or university. The process took 1 day. I interviewed at Kantar (Mumbai)
Interview
Aptitude Test
Followed by case analysis of an upcoming product and its market feasibility.
2 rounds of Interview: my first hands on experience of a stress interview
Panel Interview: we were 2 candidates facing 1 interviewer
Questions about the case study and financial feasibility and its details also were asked.
Interview questions [1]
Question 1
Not really, but our answers were pitched against each other trying to see if we get into a struggle. It didn't really happen.
The case study and product analysis helped for the PI