I applied online. The process took 1+ week. I interviewed at H&M (Londres, Inglaterra) in Oct 2023
Interview
It was first a phone screening, then a group interview of about 3 hours! It was a big group of like 30 people. They divided you into sub-groups and there was a few round of both group-based and individual based role plays.
Interview questions [1]
Question 1
They asked a scenario based questions, like when a client comes into the shop, how would you sell the home products to her based on your understanding of her/his needs?
It's a group interview and in mine there were x4 other people. We introduced ourselves and got split into teams to complete a task on their values. Then we were split into different teams and were given a hypothetical customer who wanted help with their outfit - we had to create an outfit accordingly therefore roamed around the store to find clothing items that fit the brief. Afterwards, we explained why we chose those clothes and then were asked x2 competency-based questions.
Interview questions [1]
Question 1
Why do you want to work at H&M? Tell me x3 things about yourself. What does fashion mean to you and what is your fashion style?
Engaging and interactive, having opportunity to engage with managers and customers at the same time. Actual sit down interviews were fairly brief/in groups with opportunity to shadow during business hours.
Asked general questions about the company, what I liked etc. Also asked when I worked in a team/examples of previous times I showed teamwork. Make sure to do research on company!