Amazon Sr. Marketing Manager interview questions

I had two one-hour phone screens followed by a full-day onsite interview loop. The questions were tough, but reasonable - relevant to the job and my past experiences and nothing ridiculous. The interview loop was long and pretty intense. In true Amazonian fashion, expect plenty of probing follow-up questions. 'Soft' answers won't cut it - in the interview or while working at Amazon. The company is data- and results-focused, crammed full of super smart people, and this is evident in the interview process.