Inside Glassdoor
3 Ways to Quickly Refresh Your Glassdoor Profile
Glassdoor Team
Glassdoor Team | Author & Career Expert at Glassdoor | Jun 3, 2018
Your Glassdoor profile is not a set-it-and-forget-it tool. Garnering and responding to reviews and adding branded content are great places to start, but to maintain momentum, it’s critical to update your content regularly.
Think of your relationship with your followers on Glassdoor as a long-term commitment. First impressions are important, but to nurture and grow your relationship, you’ve got to shake things up and share new information about yourself.
Fortunately, updating your profile is easier than you may think. You can now make edits to your Enhanced Profile directly on your profile! Here are three updates you can make immediately to give job seekers a reason to follow you and stay engaged.
1. Look your best
Your cover photo and featured video are the welcome mat to your Glassdoor profile. They set the tone for the experience visitors have while exploring your profile. Selecting photos and videos that accurately represent your brand likely took a good amount of work the first time around. You may be wondering, “What is the purpose of changing them?”
Giving your profile a refresh will have job seekers seeing your company with fresh eyes. Some opportunities for changing your cover photo and featured video are:
There’s no time like the present to start sweeping job seekers off their feet.
- A change in hiring needs
- Seasonal hiring opportunities (e.g., university hiring)
- Holidays
- Re-brand or acquisition
- Location change
- Opening a new regional office
- Post from your company’s employment blog
- Benefits changes
- Employee outings
- Changes in senior management
- Announcements that directly affect employees
There’s no time like the present to start sweeping job seekers off their feet.
If you have an Enhanced Employer Profile, download this quick guide to help build an amazing Why Work for Us section. If you don’t, sign up for a Glassdoor Free Employer Account to get started.
Glassdoor Team
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