Employer branding
How 150+ Employers Are Confirming a Commitment to Transparency with Glassdoor OpenCompany

Glassdoor Team
Glassdoor Team | Author & Career Expert at Glassdoor | Jul 24, 2014
According to a recent Glassdoor survey, 92% of job seekers are more likely to apply for a job at a company recognized for transparency. If you’re not doing anything to encourage workplace transparency, you could be losing talent to those who are.
Since the launch of the Glassdoor OpenCompany program in April, thousands of employers have begun the OpenCompany process and more than 150 have completed the necessary steps and been recognized with the OpenCompany badge and checkmark on Glassdoor. OpenCompany employers span all industries and include companies such as Allstate, CDW, Cigna, Clorox, Dell, Deloitte, Informatica, Hyatt, Kellogg Company, Nestlé Purina PetCare, salesforce.com and United Airlines.
The Glassdoor survey also found that employers that make workplace transparency a priority are more likely to effectively recruit top talent. 95% of job seekers said that when they are evaluating a specific company or job offer, it is important that the company is open and transparent; another 69% of people said it was very important to work for a company that embraces transparency.
OpenCompany makes it easy for any organization to set itself apart and tell employees, prospective candidates and other stakeholders that workplace transparency is a key value of the company. To get started, simply register for a Free Employer Account and complete a simple 5-step process that includes:
- Updating company information
- Encouraging reviews
- Responding to reviews
- Adding office photos
- Promoting your company profile

Glassdoor Team
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Tags:Transparency
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