Updated: Yesterday
Location: Buenos Aires, B, Argentina
Job ID: 25107852
Description
Director, Brand ManagementJob Responsibilities
Job Summary
The Director, Brand Management leader possesses deep creative and operational expertise with a track record of work across a variety of brand strategies, brand identity systems, leading to compelling brand creative executed in an integrated mix media model. This leader has a proven ability to partner with leaders, manage complex agency ecosystems and deliver measurable brand impact in a fast-paced,
high-accountability environment. The team seeks equal strength in creative excellence and performance rigor to drive awareness of the Syneos Health brand and alignment across the enterprise.
Core Responsibilities
1. Brand Leadership Expertise
Brand Strategy & Positioning
propositions, narrative coherence across the business all with clear and disciplined brand governance.
Brand Identity Systems & Experience Design
Brand Architecture & Portfolio Management
strategies across a global organization.
2. Creative Strategy Development & Agency Leadership
Agency Partnership & Management
evaluates creative quality, manages scopes and performance, ensuring the work
ladders to business and brand objectives.
Integrated Creative Production
execution, timelines, approvals and stakeholder complexity.
3. Media Strategy & Performance Orientation
Media Planning & Activation
distribution, message amplification all designed to drive targets down the funnel,
drive leads and clear business impacts.
Brand Measurement & Impact Analytics
familiarity, willingness to recommend, associations and other brand equity
measures. Uses data to inform strategy, refine execution and demonstrate ROI to
leadership.
Outcome-Driven Brand Execution
goals such as growth, reputation and market differentiation.
4. Operating Style & Leadership Attributes
High-Resilience, High-Impact Leader
Senior Leader Partner
and creative output.
Builder and Modernizer
to scale impact.
Qualifications
Education Requirements
Min/Preferred Education Level Description
Minimum 4 Year / Bachelors
Degree
Bachelor's Degree in related field.
Additional Qualifications
Disclaimer
Tasks, duties, and responsibilities as listed in this job description are not exhaustive. The Company, at its sole discretion and with no prior notice, may assign other tasks, duties, and job responsibilities. Equivalent experience, skills, and/or education will also be considered so qualifications of incumbents may differ from those listed in the Job Description. The Company, at its sole discretion, will determine
what constitutes as equivalent to the qualifications described above. Further, nothing contained herein should be construed to create an employment contract. Occasionally, required skills/experiences for jobs are expressed in brief terms. Any language contained herein is intended to fully comply with all obligations imposed by the legislation of each country in which it operates, including the implementation of the EU Equality Directive, in relation to the recruitment and employment of its employees. The Company is committed to compliance with the Americans with Disabilities Act, including the provision of reasonable accommodations, when appropriate, to assist employees or applicants to perform the essential functions of the job.
Get to know Syneos Health
Over the past 5 years, we have worked with 94% of all Novel FDA Approved Drugs, 95% of EMA Authorized Products and over 200 Studies across 73,000 Sites and 675,000+ Trial patients.
No matter what your role is, you’ll take the initiative and challenge the status quo with us in a highly competitive and ever-changing environment. Learn more about Syneos Health.
http://www.syneoshealth.com
Additional Information
Tasks, duties, and responsibilities as listed in this job description are not exhaustive. The Company, at its sole discretion and with no prior notice, may assign other tasks, duties, and job responsibilities. Equivalent experience, skills, and/or education will also be considered so qualifications of incumbents may differ from those listed in the Job Description. The Company, at its sole discretion, will determine what constitutes as equivalent to the qualifications described above. Further, nothing contained herein should be construed to create an employment contract. Occasionally, required skills/experiences for jobs are expressed in brief terms. Any language contained herein is intended to fully comply with all obligations imposed by the legislation of each country in which it operates, including the implementation of the EU Equality Directive, in relation to the recruitment and employment of its employees. The Company is committed to compliance with the Americans with Disabilities Act, including the provision of reasonable accommodations, when appropriate, to assist employees or applicants to perform the essential functions of the job.
Summary
The Director, Brand Management leader possesses deep creative and operational expertise with a track record of work across a variety of brand strategies, brand identity systems, leading to compelling brand creative executed in an integrated mix media model. This leader has a proven ability to partner with leaders, manage complex agency ecosystems and deliver measurable brand impact in a fast-paced, high-accountability environment. The team seeks equal strength in creative excellence and performance rigor to drive awareness of the Syneos Health brand and alignment across the enterprise.Sign in to browse authentic reviews, anonymous ratings and salary data before you apply.