Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.
Headquartered in Milan, Italy, Campari Group owns 25 plants worldwide and has its own distribution network in 26 countries, and employs approximately 4,700 people.
Shares of the parent company Davide Campari - Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.
A Senior Bartender with strong technical expertise in mixology, deep knowledge of the Argentine ontrade landscape, high credibility within the bartender community, strong communication and educational skills, and the ability to represent Campari in a professional and corporate environment. This hybrid role combines bartending excellence, brand advocacy, education, community building, content creation, and leadership of national bartender programs under Campari Academy.
To build and strengthen Campari’s bartender advocacy ecosystem in Argentina, elevate cocktail culture through education and competitions, and drive brand love, engagement, and recommendation within the ontrade channel.
Bartending & Brand Representation
Represent Campari behind the bar with excellence in cocktail execution, service, and brand storytelling. Act as a visible and credible brand ambassador during ontrade activations, guest shifts, events, brand programs, and premium consumer experiences, always promoting responsible drinking.
Advocacy & Community Engagement
Develop, strengthen, and maintain relationships with key bartenders, bar owners, and decisionmakers in the ontrade channel. Influence the bartender community by positioning Campari as an authentic and trusted brand. Identify emerging talents, trends, and opportunities within the industry. Transform relevant bartenders into brand allies and collaborators. Build strong social and professional connections while maintaining a corporate approach.
Lead and execute Campari Academy initiatives, including trainings, workshops, internal and external masterclasses, and educational events. Translate brand strategy, product knowledge, and cocktail culture into engaging and inspiring educational content. Serve as a trusted local reference for knowledge, inspiration, and professional development within the bartender community.
Design, plan, and execute bartender competitions, including concept development, mechanics, judging criteria, timelines, and onsite execution. Coordinate with venues, judges, partners, and internal teams to ensure highquality, impactful programs. Lead the national Campari Academy competition and support regional or global initiatives.
Internal Collaboration & Insights
Collaborate closely with Marketing, Commercial, and Advocacy teams to support brand building and commercial objectives. Provide insights and feedback on the ontrade channel to inform strategies, activations, content creation, and future programs.
No specific university degree required. Technical bartender education and professional formation are essential.
Proven experience as a professional bartender with advanced mixology skills. Strong understanding of the Argentine ontrade ecosystem, including key cities, bars, trends, and industry dynamics. Active and current network with bartenders, bar owners, influencers, and decisionmakers. Experience delivering trainings, educational content, workshops, or academystyle programs. Experience organizing bartender competitions, events, or industry initiatives, managing logistics and diverse stakeholders. Ability to operate confidently both in bars and in corporate environments.
Advanced mixology techniques, deep understanding of spirits and cocktail culture, knowledge of brand positioning and portfolio usage in cocktails, strong presentation and storytelling skills, familiarity with Argentina’s nightlife and bartender landscape, and ability to create relevant educational content.
Advanced English, required for interacting with international bartenders and participating in regional/global initiatives.
Based in Argentina (preferably Buenos Aires).
Hybrid work model with frequent field presence. Availability for evening events, national travel, brand activities, and programs outside regular business hours.
Our commitment to Diversity & Inclusion:
At Campari Group we believe in building more value together, thus we see diversity in all forms as a source of enrichment. Our employment policies and practices ensure that we are committed to providing equal employment opportunities in all aspects of employment without regard to any individual’s race, religion, creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, sexual orientation, gender identity or characteristics or expression, political affiliation or activity, age, veteran status, citizenship, or any other characteristic protected by law.
Campari Group believes that fair compensation and equal opportunities are crucial for employees’ well-being, empowerment, and engagement. Our efforts to ensure fair pay have earned us the Fair Pay Certification by Fair Pay Workplace, an independent organization dedicated to dismantling pay disparities based on gender, race and their intersection.
Note to applicants:
Your application will be assessed based on your abilities, expertise, general knowledge and experience, not because of any confidential, proprietary or trade secret information you may possess. You must not disclose to Campari Group any such information. In the event that you are asked a question that cannot be answered without disclosure of any confidential, proprietary or trade secret information (including from a current or prior employer or their vendors or customers), you must decline to answer the question.
Notice to third party agencies:
Please refrain from cold-calling or emailing our executive leadership team or the HR community directly. The Talent Acquisition department manages centralized recruiting operations globally, including the selection and management of external suppliers. Currently, our preferred supplier list is at full capacity. To ensure we have your information on file for future consideration, we kindly request that you complete the online form provided here.
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