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Lead Marketing Manager Interview Questions
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The Assignment: -Review Taazaa’s capabilities in real estate/proptech as well as its AI Solutions for a more thorough explanation of our success stories and capabilities in this service area. -Using this information, outline a multi-touch campaign plan to generate leads in commercial real estate for this service over 4–6 weeks, by promoting Taazaa’s AI Solutions to CTOs and CIOs in this industry. -Your campaign should include: ● Four channels you would use (email, LinkedIn, paid ads, webinars, SEO, etc.) and why ● Example lead magnet idea with a CTA to drive conversions ● Example messaging including a sample LinkedIn post ● Timing and rollout for each tactic ● How you would measure success (top 4 KPIs)
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