They asked about an IMC advertising campaign I worked on and the role of digital marketing in it
Director Digital Strategy Interview Questions
54 director digital strategy interview questions shared by candidates
Outline how you would atomise and amplify a piece of content using a paid, earned and owned integrated strategy.
Why did you leave your last job?
Tell me about yourself.
Tell me about a time when you disagreed with management.
My experience was a good fit for the position. The HR person just wanted me to tell her about my background and why was interested in the position. The interview ended quickly because she thought I was a good fit for the position and wanted me to move to the next step in their process which was the business case.
Why I was leaving my current position.
Have you ever presented work in front of C-level executives and if there was a lot of feedback against the reviewed direction, how would you handle it?
What experience and passion would I bring to the role?
Do you have an experience on social marketing campaigns? If so, what kind of campaign did you manage and what was the result?
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